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Resources

Enterprise Engagement Overview
The Emerging Field of Enterprise Engagement
What business people need to know.

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Communication General Talent Branding
Customer Loyalty Leadership Technology
External Branding Rewards and Recognition Training
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Policy Points

The agent loyalty program "Policy Points" is an on-line program that is customized around GMAC's brand. Two test sites selected 62 independent insurance agencies, in Virginia and North Carolina, enrolling some 120 agents in the program.

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