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Why It’s Time to Help Organizations Measure Engagement Impact

Published: Jul 27, 2025

The incentive, rewards, and recognition field has done a remarkable job developing a large library of research on the field; yet the majority of stakeholder engagement programs not only fail to reflect the many insights provided by the research, the majority of CEOs remain unconvinced of the financial and other benefits of a strategic, holistic approach to people management used daily around the world in total quality management.... [ read more ]

Executive Brief: How to Create a World-Class Corporate Sustainability Report for Your Organization

Published: Aug 5, 2024

This primer outlines how to create a corporate sustainability report in conformance with the new draft European Corporate Sustainability Directive, which could undergo final changes before final publication in the summer of 2023. In addition, specific provisions may differ for companies based in individual European Union countries. This report is designed for boards, CEOs, C-suite executives and any management involved with the creation of a formal stakeholder management, metrics, and reporting strategy. ... [ read more ]

EEA Launches People Value Impact Calculator to Help Make Better Engagement and Compensation Decisions

Published: Dec 1, 2023

The Enterprise Engagement Alliance and Talent Management Evolution have created a People Value Impact Calculator (PVIC) that organizations can use to make better compensation, engagement, and marketing decisions and to better estimate the cost of disengagement on sales, profits, stakeholder experiences, and other goals and objectives. A basic one-company license for PVIC comes with an EEA Corporate Solution Provider Enterprise membership.... [ read more ]

Governance Expert Defines Stakeholder Capitalism and its Implications

Published: Oct 2, 2022

Speaking before the Interfaith Center on Corporate Responsibility, Leo E. Strine Jr., an expert on corporate governance, provides a clear definition of Stakeholder Capitalism that he believes finds common ground among the right and the left, including a little bit of pain for each side. If done right, Stakeholder Capitalism can benefit all the interests we care about while preserving our individual freedoms.... [ read more ]

EEA Class 5 on Metrics and ROI Demonstrates Need for More Measurement

Published: Aug 1, 2022

This formal session in the Enterprise Engagement Alliance curriculum and certification program on program design and measurement provides an overview of the major metrics and return-on-investment measurement tools for engagement processes, starting with a panel discussion with experts Allan Schweyer, Senior Research Consultant, Center for Human Capital Innovation, and Chief Research Advisor and Todd Hanson, President, Catalyst Performance Group, an early leader in return-on-investment measures. ... [ read more ]

Global Agency Founder to Help Companies "Build Corporate Soul"

Published: Feb 27, 2022

Ralf Specht, founding partner of Spark44, an international ad agency he helped grow into a $100 million plus company with 1,200 employees, now turns his attention to promote "a framework that aligns value-creating employee action with broader corporate strategy through shared understanding and shared purpose."... [ read more ]

Strategic Communications - How to Use Intelligent Content to Enhance Lead Generation and Sales Closing Ratios

Published: Sep 13, 2021

Social media, blogs, and e-newsletter technology enable almost any organization to become its own media company to generate leads, enhance thought leadership, build relationships and enhance sales ratios. Very few in business implement strategic integrated communications programs, often because they lack the people with the journalistic and other content creation skills needed for effective content marketing or they fail to integrate the communications programs into their sales and support process. ... [ read more ]



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