Companies, incentive professionals, and others searching for gift card information now have a new, streamlined resource: the Incentive Gift Card Council's newly redesigned website. The IGCC, a special industry group of the Incentive Marketing Association, provides a wide variety of research, resources, case studies, gift card incentive guidelines and a searchable database of gift card providers through the site.
"Incentive programs – especially those that incorporate gift cards – are a vital business tool," notes Monique Agaliotis, IGCC Communications Director and Associate Publisher of Incentive magazine. "The new website is easier to navigate and the expanded directory will allow potential gift card buyers to access information they need from one place. Visitors to the site can look for particular providers, types of gift cards, or related services by easily retrieving information from the site. Additionally, it will enable them to locate gift card providers who meet IGCC standards."
To visit the site or to learn more about the Incentive Gift Card Council, click here.