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Promotion Revs Its Engines

This case study looks at the promotional campaign that was created to boost a college football player's visibility in the Heisman Trophy competition.

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Promotion Revs Its Engines

This case study looks at the promotional campaign that was created to boost a college football player's visibility in the Heisman Trophy competition.

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The Economics of Retention

A carefully considered employee retention strategy can help boost engagement and reduce hiring, training, and other costs associated with turnover.

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