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How ICEE Service Measures the Impact of Incentives, Rewards, Recognition and Other Engagement Processes

Published: Jan 9, 2024

The Enterprise Engagement Alliance has teamed up with TM Evolution, a compensation and work life people analytics company, to create a practical way for almost any size organization to analyze the impact of investments in all stakeholders consistent with the new European Union Corporate Sustainability Directive. Click here to view the demo or scroll down ... [ read more ]

Insight: How Corporate Communications Firms Unleashed the Anti-ESG Firestorm

Published: Nov 15, 2023

A look at the history of the anti-ESG (environmental, social, governance) firestorm suggests a lot of it was the legitimate response to corporate greenwashing encouraged by corporate communications firms that failed to anticipate the backlash and the inevitable rabbit hole that opened after CEOs started speaking out on politics, social, and religious issues. Here’s an overview of what happened and how the damage is getting repaired.... [ read more ]

Why Companies Need a Chief People Officer to Run the People Operating System

Published: Aug 17, 2026

Far from adding another layer of bureaucracy, a strategically empowered Chief People Officer could help companies finally measure and be accountable for the return on much of their spending in HR, sales, marketing and communications while allowing the Chief Operating Officer to focus on operational excellence. ... [ read more ]

HBR Stop Merely Surveying Employees

Published: Jul 22, 2026

A new Harvard Business Review article outlines a six-step process for turning frontline employee knowledge into practical improvements in productivity, customer experience, technology adoption, and organizational performance.... [ read more ]

Case Study: How a Small Candy Store Built a Loyal Following Before It Ever Opened

Published: Jul 22, 2026

The launch of The Village Confectionery demonstrates how a clear vision, authentic storytelling, community engagement, and a permission-based media platform can create extraordinary business momentum with little reliance on traditional paid advertising. It’s a case study in effective stakeholder management by a small company. ... [ read more ]

Why I Believe the Enterprise Engagement Index Is a Breakthrough

Published: Jun 28, 2026

After more than four decades studying sales performance, customer loyalty, employee engagement, entrepreneurship, and organizational performance, I have observed a recurring problem in management: we spend enormous amounts of time discussing people as an organization's greatest asset, yet we have remarkably few practical ways to measure how effectively organizations convert human capital into business results.... [ read more ]

AI May Make Human Capital More Valuable, Not Less

Published: Jun 26, 2026

Research from Irrational Capital suggests that as artificial intelligence automates routine work, the companies best able to engage, motivate, and develop human talent may gain an even greater competitive advantage.... [ read more ]



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