The Other Side of Corporate Social Responsibility

In TEDx talk entitled “The Social Responsibility of Business,” Alex Edmans, Professor of Finance at Oxford University in Great Britain, looks at another aspect of corporate social responsibility: focusing on the virtuous link between employee satisfaction and shareholder returns. This video outlines his research linking high levels of engagement with organizational success.  If you watch Alex Edmans’ presentation, the first question you might ask is: Why aren’t more companies focused on engagement? If they do it right, they will actually make more money.