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Enterprise Engagement Overview
The Emerging Field of Enterprise Engagement
What business people need to know.
| Communication | General | Talent Branding |
| Customer Loyalty | Leadership | Technology |
| External Branding | Rewards and Recognition | Training |
The Conference Board, Deloitte and Sirota have announced the formation of the Engagement Institute. According to the web page announcing the new organization, these companies have come together to found a research community to advance the state of engagement. It will consist of leaders across industries who will work collaboratively to shape how organizations understand and drive engagement. Activities will include research and peer learning. Companies involved with this initiative include Apple, Oracle, Shell, Colgate Palmolive, Accenture, ITT, Nokia Solutions and Networks, Michelin, Johnson & Johnson, Microsoft, Philips, Unilever, Target, Caterpillar, Xerox, ADP, Coca-Cola, General Motors, Hilton Worldwide, Proctor & Gamble, Monsanto, AT&T, Amazon SanDisk, and Lowe’s, among dozens of others. We encourage any organization that’s serious about engagement to look into this new organization here.
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