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Technomarketing: Engaging Customers Through the Use of Newest Tools and Technologies

Engaging customers through the newest marketing vehicles such as social media, customer communities, blogs, RSS and podcasts requires a solid foundation steeped in customer understanding, marketing planning and technological prowess. This two-day course in using the latest marketing tools and technologies to reach today’s customers will take attendees from the defining basics to the planning and implementation stage. Through interactive presentations and exercises, case examples from B2C, B2B, nonprofit and higher education, and best-practice implementation reviews, participants will leave with a comprehensive understanding of how they can profit from the latest in marketing technologies and tools.

Phone: (312) 542-9000
Website: Click Here...

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WorldatWork Total Awards Conference & Exhibition

May 16-19, 2010

Three days of sessions that address many issues related to incentives and reward practices. The conference attracts over 2,000 compensation, benefits, work-life and human resources professionals from all over the world, and is a great networking opportunity. An entire track of programs is devoted to rewards and recognition. Geared towards attracting, motivating, and retaining a workforce.

Phone: 480-922-2020 or 202/315-5500 or 877/951-9191
Website: http://www.worldatwork.org/

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June 16: David Ulrich Headlines Zoom Show on New Human Capital Mandate and HR

A human resources visionary will discuss the emerging concept of Stakeholder Capitalism, the coming human capital mandate and the challenges and opportunities presented to the human resources management community in this new EEA Zoom series: Stakeholder Capitalism in Action, kicking off June 16 at 12 pm, ET. The program will be followed on June 24 at 1 pm ET with a new EEA Zoom show on Measurable Engagement Solutions, focused on what CEOs and HRs need to implement Stakeholder Capitalism principles.

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2010 Engage Summit

The Engage Summit 2010 sponsored by Allegiance is an opportunity to learn engagement principles that matter most to organizations. Key presenters will offer best practices in engagement and feedback. The conference will also offer training, demos, market research, and plenty of networking opportunities.

Website: http://engagesummit.com/

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5th Annual Customer Experience & Retention Conference

Learn and share insights with more than 18 Customer Experience, Care, Advocacy and Loyalty Leaders on the latest developments in the design of strategies and methodologies being deployed to determine the proper key performance indicators for customer satisfaction. Cost is $2,969.80, but you can save 10% by emailing Michelew@marcusevansch.com and mentioning the Enterprise Engagement Alliance.

Website: http://www.marcusevansch.com/EEA

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Annual Conference for Catalog & Multichannel Merchants (ACCM)

May 24-26, 2010

Catalog industry statistics are presented at the catalog industry's largest conference and exhibition. Offers more than 100 educational sessions and 300 exhibitors. Includes sessions on marketing strategies, merchandising, and Web and email marketing. Also included are the MCM (Multichannel Merchant) Awards, which honor the most effective multichannel merchants.

Phone: 203-358-3703
Website: http://www.accmshow.com

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Basics of Direct Marketing

2010 Dates - TBD

The Direct Marketing Association (DMA) Basics of Direct Marketing seminar will introduce marketers to all key issues of direct marketing, enabling them to develop skills and gain more knowledge about such vital topics as offers, creative, copywriting and research/testing. It will also provide tools and techniques, help nurture ideas, and teach the essientals of direct marketing.

Phone: 212-768-7277
Website: http://www.the-dma.org/seminars/basics/

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BMA 2010 Annual Conference

The Business Marketing Association's 2010 Annual Conference will be themed "Engage!" and focus on innovative ways that corporate marketers are engaging employees, channel partners, customers and other demand drivers to improve customer experience and to generate rapid and profitable sales and brand growth in an improving economy.

Phone: 630-544-5054
Website: http://www.marketing.org/ENGAGE2010

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Direct Marketing Association Conference & Exhibition

October 9-14, 2010

DMA2010 has it all — the latest technology, current research, renegade thinkers, industry giants, hundreds of educational sessions, thousands of your peers, and the world’s largest exhibition for direct and interactive marketers. DMA2010 will feature hundreds of educational sessions, roundtables, forums, and case studies led by the direct marketing community's best and brightest thought leaders. Plus, you'll meet thousands of people from around the globe in the world's largest marketing Exhibit Hall.

Phone: 212-790-1500
Website: http://www.dma2010.org/

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DMA Copywriting Tools & Techniques Online Seminar

May 11, 2010.

This virtual seminar offered by the Direct Marketing Association over the course of six weeks will help attendees will improve their skills and learn the latest techniques in direct market copywriting.Your instructor – a top professional copywriter – will guide you through weekly lectures and writing assignments sent via e-mail, answer any questions you have along the way and personally critique your work.

Phone: 212.790.1500
Website: http://www.the-dma.org/seminars/aco/

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DMA Creative Direct Marketing Strategies

Chicago: April 19, NY: June 10, 2010

Develop innovative and successful direct mail strategies for your company and jump-start your direct marketing career. Learn dozens of proven tools that the country’s biggest and best companies rely on. This unique and interactive two day seminar will ensure you know how to make your next direct marketing campaign a huge success. Learn everything you need to know about positioning, choosing the right target market, developing the most effective message, and making your creative work.

Phone: 212.790.1500
Website: http://www.the-dma.org/seminars/creativedmstrategies/

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DMA Direct Marketing Institute

NY: April 6, NY: June 22, 2010

The Direct Marketing Association's Direct Marketing Institute is an in-depth course for beginners and a great refresher for experienced DM professionals wanting to sharpen skills, expand their expertise, and update their knowledge. This seminar can be applied to DMA's Certificate in Direct Marketing.

Phone: 212.790.1500
Website: http://www.the-dma.org/seminars/basic/

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