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EEA YouTube Show: The ROI of DEI

Published: Nov 15, 2021

Despite decades of pressures from racial and social equity groups, US corporations have for the most part made only slow progress toward baking Diversity, Equity, and Inclusion (DEI) into their business plans, according to panelists Eric Darrisaw, Principal, Lazarus Advisors, a boutique advisory firm focusing on Environmental, Social, Governance (ESG), human capital management, and DEI; Marvin Owens, Chief Engagement Officer, NAACP Impact Shares; and Rene Redwood of Redwood Enterprise, a corporate strategic planning and human capital advisor with a focus on DEI. ... [ read more ]

Yes, Stakeholder Capitalism Can Transform Society

Published: Nov 8, 2021

A worldwide movement is well underway that has the potential to transform America without the need for any political consensus, legislation, or tax increases. Surveys show that its principles are popular on both sides of the political divide, and its practice can help create greater prosperity, improve the daily experiences of both employees and customers, create opportunities for supply chain and distribution partners, as well as for communities and the environment, all while addressing inequalities across society. ... [ read more ]

Is Your Company Truly People-Focused? Why Publishing a Human Capital Report May Be the Best Way to Prove It

Published: Nov 8, 2021

For decades now, such organizations as the Great Places to Work, J.D. Powers, and the Better Business Bureau have provided meaningful ways for investors, customers, employees, and others to evaluate the people practices of companies. In fact, two studies of the stock performance of Great Places to Work have indicated that such companies outperform their competitors in the stock market. ... [ read more ]

Brand Alignment Case Study - How to Build Consensus Around Purpose

Published: Nov 8, 2021

This case study, based on a question-and-answer session with Marian Baldini, President of KenCrest, a large not-for-profit based in Blue Bell PA, demonstrates how her organization uses a systematic alignment process provided by BCAT Brand and Culture Alignment to help launch a major new organization-wide initiative. ... [ read more ]

Is It Now Employee Engagement or Else?

Published: Oct 25, 2021

For years, employee engagement was a nice to have for many companies. They set aside budgets for rewards and recognition, engagement technology, perquisites, and perhaps offered half-days on Fridays or holiday breaks as an extra measure. Yet, only a small percentage of companies go further by having a strategic human capital management plan with a clearly articulated set of methodologies and metrics to assess progress and to continuously improve. Will the traditional ad hoc approach change in the era of the Great Resignation? Expert observers believe the jury is still out.... [ read more ]

Student Stakeholder Capitalism Society Produces Early Results

Published: Oct 20, 2021

University students Richard DeDios, a Junior at Pace University, White Plains NY, and William (Billy) Krupkin, a senior at Tulane University, New Orleans, are among the first students to join the Enterprise Engagement Alliance's Stakeholder Capitalism Society and to participate in the Human Capital reporting internship. ... [ read more ]

EEA YouTube Show: The State of Stakeholder Capitalism with R. Edward Freeman, a Pioneer of the Movement

Published: Oct 4, 2021

Who better to catch up with on the state of Stakeholder Capitalism than R. Edward Freeman, Professor of Business Administration at the University of Virginia Darden School of Business. His 1984 book "Stakeholder Management" helped give rise to the extensive research on the benefits and methods of managing and addressing all stakeholders in an organization, rather than focusing specifically on the interests of shareholders. This has earned him the designation as a "father" of Stakeholder Capitalism by organizations such as JUST Capital.... [ read more ]

Strategic Communications - How to Use Intelligent Content to Enhance Lead Generation and Sales Closing Ratios

Published: Sep 13, 2021

Social media, blogs, and e-newsletter technology enable almost any organization to become its own media company to generate leads, enhance thought leadership, build relationships and enhance sales ratios. Very few in business implement strategic integrated communications programs, often because they lack the people with the journalistic and other content creation skills needed for effective content marketing or they fail to integrate the communications programs into their sales and support process. ... [ read more ]

Academic World Increasingly Explores Stakeholder Capitalism

Published: Sep 13, 2021

Recent papers published by Oxford University, New York University Stern Business School, Stanford University, London School of Economics, Amrita School of Arts and Sciences in India, University of Sydney, Australia, and in other countries signal heightened interest in the "S" of Environmental, Social, Governance, increasingly used interchangeably with Stakeholder Capitalism. ... [ read more ]

Contractors Seek Help to Enhance Their Business, Survey Finds

Published: Sep 12, 2021

Contractors value companies that help them use technologies and other services to enhance efficiency and generate more business, according to a survey of 750 contractors in the electrical, roofing, plumbing, HVAC/R and landscaping industries. The survey was designed to gain greater insights into the trends that are driving contractor decisions on where they purchase their materials and was conducted by Channel Marketing Group and with the support of Prokeep and SproutLoud, partners of HMI Performance Incentives.... [ read more ]

Total Rewards 2.0: At the Convergence of Rewards, Recognition, and Benefits

Published: Aug 20, 2021

Organizations can maximize the impact of their rewards, recognition, and benefits programs if they align these efforts under a holistic approach known as Total Rewards 2.0. That's one of the key findings of this Enterprise Engagement Alliance YouTube show designed to help management at all levels optimize the results of their engagement efforts. ... [ read more ]



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