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Articles
Topic: Social Recognition
Engaged Workers See Glass as Half-Full
Engagement is about attitude. So it’s not surprising that engaged employees have a tendency to see the glass as “half-full” and report positively on their company’s situation ...
10 Steps That Ensure Employee Engagement Success
Improving Employee Engagement is not the product of one initiative. Organizations need a framework to achieve significant improvement in engagement. Sequencing and content of the initiative are critical, as is communication.
AstraZeneca Leads the Way to Enterprise Engagement
This feature article from Engagement Strategies Magazine looks at how AstraZeneca's internal and external engagement efforts have helped to make it one of Fortune Magazine's "Most Admired Companies."
Calculating the ROI of Recognition Programs
Measuring the ROI on recognition programs is difficult, given the range of benefits and their long-term impact, but it can be done. This article from the Enterprise Engagement Alliance offers some ideas on how to do it.
Connectivity, Engagement and the Power of Positivity
Noted author and management guru Don Peppers discusses the role of engagement – both internally and externally
Employee Engagement, Customer Satisfaction and Profitability
This study from the Forum for People Performance Management and Measurement seeks to understand the organizational drivers of employee satisfaction and employee engagement, and the downstream effects of these employee attitudes on customers and financial performance
Exploring the Building Blocks of ‘Employee Lifetime Value’
This document examines properties shared by Employee Lifetime Value and Customer Lifetime Value, which are explored in further detail in a 45-page research report entitled Employee Lifetime Value: Measuring the Long-Term Financial Contribution of Employees.
Going One-on-One: The New Rules of Engagement
This article provides an overview of enterprise engagement - why it matters, the prerequisites of engagement, the tools, and the role of rewards and recognition.
How Does Gender Fit Into Engagement Strategy?
A recent study finds that men and women have very different ‘motivation sets’
How Gamification Impacts Motivation
How Gamification Impacts Motivation Companies of all sizes and types can benefit by using gamification mechanics and game theory to improve engagement, learning and desired behavioral changes By Ira Ozer Last fall’s Gamification Summit in New York City saw leading professionals in the field gather to present best practices, research and case studies. Although gamification is a relatively new term in the world of human capital and engagement, the concepts of game mechanics are well supported by research from psychologists and behavioral scientists, with studies that span more than half a century. Leading performance improvement companies in the incentive industry have used fundamental game strategies and tactics for more than a decade, but only recently has the integration of multiple methods been used to create “gamified” websites that dramatically improve participation and results.
Human Capital Diagnostics: Measuring the Intangibles
Measuring Intangibles Boosts Performance A new EEA white paper, Human Capital Diagnostics: Measuring the Intangibles, offers compelling proof that companies perform better when they make a concerted effort to measure things like employee performance, engagement, innovation and change. If human capital represents a company’s largest cost and most critical asset, it follows that decisions about talent are among the most important any organization will make. It also means that accurate human capital diagnostic (HCD) and assessment tools are vital to organizations in order to prevent expensive mistakes in hiring, training, deploying and managing the performance of talent.
People Over Profits: How Enterprise Drives Success
Kirk Kazanjian, author of Exceeding Customer Expectations, says it’s the little things that mean a lot when it comes to employee engagement
Performance Management & Incentives in the Era of Sarbanes-Oxley
This white paper from the Performance Improvement Council of the Incentive Marketing Association looks at how Sarbanes-Oxley requirements can affect incentive and recognition plans.
Performance Solutions
This article explains the concept of zero-based people performance strategies and provides a list of performance improvement companies that can help to put such a strategy into effect.
Post-Hoc Measurement and Outcome-Based Measures - Measuring the ROI of Sales Incentive Programs
This article discusses measurement tools and methodologies that can be used to determine the results of company incentive programs.
Promotional Products: Impact, Exposure And Influence.
This research report suggests that use of promotional products can improve advertising results.
Putting Trophy Value Into Your Gift Card Program
This white paper looks at strategies for creating increased "trophy value" in incentive programs using gift cards.
Return on Talent: Measuring the Relationship Between People and Profitability
This term is likely to become as pervasive in the business lexicon as Return on Investment in the coming years.
ROE: Return on Engagement
This short article from Enterprise Engagement Alliance looks at the profound cost of employee disengagement and argues the need for and benefits from improving employee engagement levels in organizations.
Salespeople: Incentive Overview
This article provides a guide to developing effective incentive and recognition programs for salespeople.
Seven Steps to Performance Through People
Breaking new ground, people performance management takes familiar disciplines and integrates them across functional lines to maximize results.
Suppliers
This article lists the types of suppliers that can help corporate end-users put together an incentive program.
The Benefits of Tangible Non-Monetary Incentives
This article looks at the benefits of using non-cash incentives versus cash incentives.
The Birth of a Needed New Profession: People Performance Management
This article looks at how organizations can maximize long-term financial performance through a strategic focus on their most valuable asset - human capital.
The Economic Case for People Performance Management and Measurement
This article looks at the compelling research links financial results and customer satisfaction to engaged employees and channel partners.
The Economics of Engagement
In today's economic environment, employers are struggling to find every advantage possible to thrive, grow or simply to stay in business. For most US based organizations payroll represents the largest expense. Advantages therefore, come first and foremost through better talent management.
The Emerging Field of Enterprise Engagement
What is enterprise engagement? This article provides a a definition and background, as well as an overview of the research supporting this important concept, which covers the importance of engaging employees, channel partners, and customers.
The New Face of Engagement
The old tools for reaching and building relationships with customers aren’t working as effectively anymore...
The New Role of Rewards and Recognition
What's the role of rewards and recognition within the field of enterprise engagement? There is almost nothing more engaging than a carefully selected reward or gift well suited to the recipient and commensurate with his or her contribution, as a customer, channel partner, or employee.
The Path to Employee Engagement
This article looks at the eight drivers of employee satisfaction and engagement.
The Road to an Engaged Workforce
This research article identifies several characteristics driving employee engagement, including employee satisfaction, and identifies organizational communication as a key driver of employee satisfaction.
The Role of Gift Certificates and Gift Cards In Corporate Recognition and Incentive Programs
Thinking about using gift cards in your incentive or motivation program? Here are some pointers.
Why Motivation
Three are many reasons and many ways to motivate customers, salespeople, and employees. Here's an overview.
Key EEA Resources
- Enterprise Engagement Overview
- Economics of Engagement
- EE Training and Certification
- Live Education Schedule
- Recorded Webinars/Textbook Chapters
- The Enterprise Engagement Online Test
- EE Certified Practitioners
- Good Company Stock Index
- Benchmark Your Engagement Practices
- Benchmark Your Personal Engagement









