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Articles
| Communication | General | Talent Branding |
| Customer Loyalty | Leadership | Technology |
| External Branding | Rewards and Recognition | Training |
Topic: Leadership
AstraZeneca Leads the Way to Enterprise Engagement
This feature article from Engagement Strategies Magazine looks at how AstraZeneca's internal and external engagement efforts have helped to make it one of Fortune Magazine's "Most Admired Companies."
Calculating the ROI of Recognition Programs
Measuring the ROI on recognition programs is difficult, given the range of benefits and their long-term impact, but it can be done. This article from the Enterprise Engagement Alliance offers some ideas on how to do it.
Going One-on-One: The New Rules of Engagement
This article provides an overview of enterprise engagement - why it matters, the prerequisites of engagement, the tools, and the role of rewards and recognition.
How Does Gender Fit Into Engagement Strategy?
A recent study finds that men and women have very different ‘motivation sets’
People Over Profits: How Enterprise Drives Success
Kirk Kazanjian, author of Exceeding Customer Expectations, says it’s the little things that mean a lot when it comes to employee engagement
Return on Talent: Measuring the Relationship Between People and Profitability
This term is likely to become as pervasive in the business lexicon as Return on Investment in the coming years.
ROE: Return on Engagement
This short article from Enterprise Engagement Alliance looks at the profound cost of employee disengagement and argues the need for and benefits from improving employee engagement levels in organizations.
Seven Steps to Performance Through People
Breaking new ground, people performance management takes familiar disciplines and integrates them across functional lines to maximize results.
The Birth of a Needed New Profession: People Performance Management
This article looks at how organizations can maximize long-term financial performance through a strategic focus on their most valuable asset - human capital.
The Economic Case for People Performance Management and Measurement
This article looks at the compelling research links financial results and customer satisfaction to engaged employees and channel partners.
The Economics of Engagement
In today's economic environment, employers are struggling to find every advantage possible to thrive, grow or simply to stay in business. For most US based organizations payroll represents the largest expense. Advantages therefore, come first and foremost through better talent management.
The Economics of Retention
A carefully considered employee retention strategy can help boost engagement and reduce hiring, training, and other costs associated with turnover.
The Emerging Field of Enterprise Engagement
What is enterprise engagement? This article provides a a definition and background, as well as an overview of the research supporting this important concept, which covers the importance of engaging employees, channel partners, and customers.
The New Face of Engagement
The old tools for reaching and building relationships with customers aren’t working as effectively anymore...
The New Role of Rewards and Recognition
What's the role of rewards and recognition within the field of enterprise engagement? There is almost nothing more engaging than a carefully selected reward or gift well suited to the recipient and commensurate with his or her contribution, as a customer, channel partner, or employee.
The Path to Employee Engagement
This article looks at the eight drivers of employee satisfaction and engagement.
The Road to an Engaged Workforce
This research article identifies several characteristics driving employee engagement, including employee satisfaction, and identifies organizational communication as a key driver of employee satisfaction.
