Engagement University, April 18-19: Get a C-Suite View on Engagement
At this year’s Engagement University & Expo, we’re offering a special presentation on Tuesday, April 18 that provides a C-suite perspective on engagement by Steven Goldstein, author of the business best-seller, Why Are There Snowblowers in Miami? 
With over 35 years of experience as an operating executive at global Fortune 500 corporations (including as Chairman and CEO of American Express Bank), as well as advising private equity firms and their portfolio companies, Goldstein believes that multiple forces are converging that have the potential to make an enterprise approach to engagement essential to almost any type of organization, whether for-profit, not-for-profit, government or education. He will outline those forces and define the difference between having a strategic versus and ad hoc approach to engagement, and how the emergence of this new field will affect business performance.
Engagement University is designed for management in almost every area of business, including general management, sales, marketing, human resources, finance and operations, as well as for investors seeking to make acquisitions or undertake mergers in the emerging field of Enterprise Engagement.
Engagement University and the Enterprise Engagement Curriculum and Certification program are overseen by a group of experienced corporate practitioners and experts in academia that includes:
• Gina Valenti, Vice President, Brand Hospitality, Focused Service Group, Hilton
• Paula Masters, President of Fatboy USA
• Susan Forgie, Vice President, Customer Experience, Digitization, Assa Abloy Hospitality
Join us in Chicago, April 18-19, for this year’s Engagement University & Expo, where more than a dozen unique, in-depth education sessions will address all aspects of Enterprise Engagement, presented by the top minds in this rapidly growing field. In addition, the Engagement Expo provides a half-day opportunity to meet face-to-face with leading suppliers of engagement services, and to attend the adjacent Rewards & Recognition Expo.
For more information and to register, go to: www.EEAExpo.com
Enterprise Engagement University & Expo is co-located with and includes registration at the Rewards & Recognition Expo and University, April 19-20.
