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TRUE NORTH: The Alaska Leadership Forum on Engagement

Featuring
Curt Coffman, Author of

“First, Break All the Rules”
“Follow This Path”
“Culture Eats Strategy for Lunch”

Dates: TBA

Four days of high-level management education, idea-generation, networking and stimulating outdoor activities at Waterfall Resort in Ketchikan, Alaska

Much has changed in everyone’s business over the last five years as a result of the great recession, the rise of social media and big data, and the reality that most marketplaces aren’t growing the way they used to, making competitiveness critical to success.
 
Over four days, in between outdoor experiences that will help cleanse your mind and spirit, you will have an opportunity to sit down in a small group of other business executives with Curt Coffman, recognized as one of the business world’s most important change agents as co-author of the business best-seller, First, Break All the Rules, to discuss in a highly intimate setting the best ways your organization can sustain growth in the coming years.


About Waterfall Resort

More than a century after it opened as a seafood cannery and processing facility, Waterfall Resort (WFR) has become famous as the most popular fishing lodge in Alaska, hosting over 50,000 anglers since it was converted to a luxury resort in 1982. WFR has also become a favorite venue for outside-the-box corporate events and gatherings, hosting attendees from all over the world. This amazing location is complemented by top-notch hospitality, hearty dining and all-inclusive service, with expert guides and crew on hand to ensure novices and experienced anglers alike enjoy the trip of a lifetime.

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Who Should Attend 'TRUE NORTH'

Executives and Managers from all industries who share the belief that business success revolves around people, performance, productivity and profitability.

What's Included

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Program Overview

The number one comment we hear from executives is, “What’s the new cutting-edge stuff that I need to know to be a relevant leader?

Here’s a chance to press the re-set button on your business perspective while enjoying a once-in-a-lifetime outdoor experience. Based on his latest book, Culture Eats Strategy for Lunch, co-authorized with his business partner Dr. Kathie Sorensen, Curt Coffman will share research-based insights about how to get the most and the best out of your organization and all of its customers, distribution partners, employees and vendors; how to profit by expanding your brand definition to include everyone who touches your organization; how to find the best in your culture in a way that drives better results; how to identify and attract talent and make sure they find the right places in your organization; and much more.

Here are some of the insights he’ll help you apply to your business:

Waterfall Resort is an incomparable escape to the great out-of-doors; a wild and untamed environment on America’s last natural frontier. Take this opportunity to rejuvenate your soul, as well as your business!

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